See below for sitemap, user flow, wireframes with annotations, design revisions through the development process:

Examples of web pages below:

 

Ⓒ Irene Yen-Hsuan Shih, 2016

Investment & Immigration Service

MarcumBP Investment & Immigration (EB-5) Service Website & Editorial Design (Chinese/English)

Live website: cn.marcumbp.com/eb5

My Responsibilities: Art Direction, Website Design & Development, Visual Design, Editorial Design, UX & UI  (2015 - 2016)

Client: Marcum Bernstein & Pinchuk LLP

 

The Opportunity: 

My client MarcumBP would like to promote their Investment and Immigration (EB-5) Service and increase the number of customers and website traffic.  

The Approach:

I served as a contract designer at Marcum Bernstein & Pinchuk LLP for a year, contributing to creating seamless omni-channel experiences.

Marcum Bernstein & Pinchuk LLP is an international accounting and advisory firm with offices in the United States and China. As a contract designer, I worked closely with Marketing Director and was responsible for art direction and experience design, such as CIS, event planning, event design, editorial and digital design like EDM, campaigns, and responsive website.

The EB-5 Service Project consisted of a responsive website and editorial designs, and I was in charge of the design proposal, development, and deliverables for both digital and print products. I started with the mood board, sitemaps, and wireframes. Then, since I am capable of front-end development, I inspected the foundations and frameworks the developers are currently using, and rapid prototype my design based on that. That certainly helps the team work together more efficiently.

The Result:

The MarcumBP EB-5 Service website presents organized step-by-step instructions in the clean and elegant visual style, helping non-U.S. citizens to apply for lawful residence in the U.S. Also, the brochures and flyers of the MarcumBP EB-5 Service are available upon request. 

I delivered this project with an all-in-one design package, including the style guide, reusable components & codes, and all the relevant files, so that my client can expand the website based on my design.