User Journey: Roleplay London!
Visual design & Vehicle design
Yuan Fang | Vehicle Design, Royal College of Art
Irene Yen-Hsuan Shih | Service Design, Royal College of Art
Roleplay London: Play As You Go!
App Design Concept for tourists in London
My Responsibilities: Art Direction, Interaction Design, UX & UI Design, Service Design, Animation, Concept Development (1-week Project, May 2013)
Partner: Transport for London
How could we personalise the journey for first-time visitors in London in a fun and easy way?
"Let's make your journey planning fun: Play As You Go!"
Roleplay London is a bespoke service to support individual or small-group tourists travel around London with personal mobility and an application.